The Problem Of Defective Yoga Pants - 1297 Words

Background: This case study analysis will define the problem of defective yoga pants products, corporate corruption, and the growing media conflict of â€Å"weigh shaming† in the sizes-2-12 limits on Lululemon yoga pants. Lululemon has seen a fall in the price of stock market shares due to these major defects of yoga pants products and corporate unethical decision making processes. The Problem: Lululemon has a growing reputation for making defective yoga pants (due to sheerness and â€Å"see-through†), which has made it necessary tore call these products from the retail markets. More so, various customers were upset with the neglect of corporate management to effectively address and respond to the low quality material of the yoga pants. In some cases, women’s yoga pants were sheer enough to be â€Å"see-through† when the material was stretched. Customers were then asked to â€Å"bend over† in the store for store employees/managers to ensure that the pants had, in fact, were â€Å"see-through† due to sheerness (Lululemon Athletica Inc. 2014, p.7). This caused embarrassment and anger from customers that perceived they were experiencing low quality customer service. Lululemon also responsible limiting their yoga pants in the 2-12 size range, which expressed a specific bias towards women that were perceived to be overweight. In response to co mplaints on Facebook involving â€Å"weight shaming† by the company, a digital representative provided a callous and uninformative response that provide anShow MoreRelatedSystems Theory : A Business Analysis Essay1352 Words   |  6 PagesSystems Theory: A Business Analysis of Lululemon Athletica Inc. Introduction: This business analysis will define the various problems related to the manufacture of the Luon Pants made by Lululemon Atheltica Inc. The Luon product was pulled because of a higher ration of sheerness, which made the pants. Lululemon Inc. has also been negligent with handling customer service at local retail outlets. A More so, the corporate leadership at Lululemon Inc. has been negligent in acknowledging heavier weightRead MoreLululemon Athletica Inc. Case Analysis1506 Words   |  7 PagesThis paper commences by defining the problems that were faced by Lululemon Athletica Inc in 2013. After, the author explores the causes of the issues that the company was experiencing and the effects that they had on Lululemon Athletica Inc. The next step is to look at ways in which the issues could have been addressed both for the short-term and long-term. When all is said and done, the audience will fully appreciate why â€Å"Lululemon Athletica Inc should revert to its fundame ntals – that is, to concentrateRead MoreMarketing Analysis : Lululemon Athletica Inc.1071 Words   |  5 Pages† was a Canadian apparel retailer who specialized in different types of athletic wear such as shorts, pants and yoga accessories. On July 22, 2013, â€Å"Lululemon† introduced their yoga pants ‘Full-on Luon’. This product was supposed to handle serious stretch and sweat. But it was a failure as soon as it was released to the market because of its bad quality. The â€Å"luon† fabric used in these yoga pants were see through when worn. One of the main reasons for this defect was the failure of the company toRead MoreThe Mass Decline Of Stakeholder Satisfaction1474 Words   |  6 Pagessatisfaction, including customers and shareholders, associated with general public criticism regarding actions of the company prior to the recall of the Luon yoga pants and the management of damage control and the recall. Specifically, these criticisms were targeted at the quality of the Luon pants, the comments made by the company regarding the pants, the controversial advertisements in their stores, the alleged dishonesty of the company, and the values of the company that were publicized through theseRead MoreDeveloping Management Skills404131 Words   |  1617 Pages978-0-13-612100-8 1. Management—-Study and teaching. 2. Management—Problems, exercises, etc. Kim S. II. Title. HD30.4.W46 2011 658.40071 173—dc22 I. Cameron, 2009040522 10 9 8 7 6 5 4 3 2 ISBN 10: 0-13-612100-4 ISBN 13: 978-0-13-612100-8 B R I E F TA B L E O F C O N T E N T S Preface xvii Introduction 1 PART I 1 2 3 PERSONAL SKILLS 44 Developing Self-Awareness 45 Managing Personal Stress 105 Solving Problems Analytically and Creatively 167 PART II 4 5 6 7 INTERPERSONAL